My ah-ha moment hit when I saw that true growth doesn’t come from more posts, but from mastering traditional media and turning fleeting social interactions into loyal customers using strategic funnels.

By shifting focus from vanity metrics to conversions, I wanted to empower solopreneurs to grow their lists, boost visibility, and build thriving brands.

So I created Toyprenuer—with classes, courses, community and coaching to support solopreneurs in the toy, game and play space.